Vercel

Vercel Launches Bulk Redirects Feature for Pro and Enterprise Customers


Executive Summary

Vercel has introduced a bulk redirects feature allowing Pro and Enterprise users to manage up to one million static URL redirects per project without a new deployment. This capability, configurable via UI, API, or CLI, is designed to simplify large-scale migrations, fix broken links, and handle expired pages efficiently. The feature includes staging for testing and version history for rollbacks.

Key Takeaways

* Core Function: Users can now add, modify, and manage a large volume of URL redirects without deploying their site.

* Management Methods: Redirects can be configured individually or in bulk by uploading a CSV file through the UI, API, or CLI.

* Staging & Versioning: Changes are staged for testing before being published to production and include a version history to view and restore previous configurations.

* Audience & Pricing: The feature is available for Pro and Enterprise customers.

* Pro: 1,000 bulk redirects included per project.

* Enterprise: 10,000 bulk redirects included per project.

* Additional Capacity: Starts at $50/month per 25,000 redirects.

Strategic Importance

This feature enhances Vercel's platform for large-scale, professional web projects by providing critical site management tooling that reduces operational overhead and complexity for development teams.

Original article