Google Doubles Monthly AI Credits for Google AI Ultra Subscribers
Executive Summary
Google is doubling the monthly AI credits for its premium "Google AI Ultra" subscription, increasing the allocation from 12,500 to 25,000. This enhancement is designed to encourage greater use of Google's creative AI tools, including the AI filmmaking tool "Flow" and the image generator "Whisk." Concurrently, the company announced it is expanding the availability of Whisk to an additional 77 countries.
Key Takeaways
* Credit Increase: Monthly AI credits for Google AI Ultra subscribers are doubled, from 12,500 to 25,000.
* Applicable Tools: The credits can be used across Google's creative AI tools, specifically Flow (AI video) and Whisk (AI image generation).
* Service Expansion: The image generation tool, Whisk, is being rolled out to 77 more countries.
* Rollout Timeline: Existing individual subscribers will see the increase on their next plan renewal, while Workspace users will receive the update within the next few days.
Strategic Importance
This move increases the value proposition of the Google AI Ultra subscription to better compete in the generative AI market, encouraging deeper user engagement and content creation within Google's ecosystem.