Google and Sesame Workshop Launch Digital Wellbeing Resources for Children
Executive Summary
Through its philanthropic arm Google.org, Google has partnered with Sesame Workshop to launch a new suite of free online safety and digital wellbeing resources. Featuring the Sesame Street Muppets, these materials aim to teach children, families, and caregivers how to build healthy relationships with technology from a young age. The initiative includes videos, online resources, in-person library workshops, and a professional development course for adults.
Key Takeaways
* New Resources: Sesame Workshop has released a collection of free videos and digital content to promote healthy digital habits for children.
* Muppet-Led Content: The resources feature beloved Sesame Street Muppets to teach concepts like taking breaks from screens and prioritizing real-world connections.
* Multi-Faceted Approach: The initiative includes librarian-led workshops at public libraries and a free professional development course for adults such as teachers, social workers, and caregivers.
* Availability: The digital resources are available now, with library workshops rolling out throughout the fall.
* Expanded YouTube Content: Starting in January 2026, hundreds of full Sesame Street episodes will be available on YouTube, creating the largest digital library of the show's content.
Strategic Importance
This partnership reinforces Google's commitment to digital safety, aligning its brand with the trusted educational authority of Sesame Workshop to address growing concerns about children's screen time.